Idealog Blog talks about how successful Blogads is running on their site and how make good catchy ads to attract visitors to their site. Contact me if you need a Blogads invitation.
I’d like to share a little bit about how we did it, what worked and what didn’t. We’d been experimenting a bit with a service called BlogAds. BlogAds helps bloggers sell ads on their sites and helps advertisers promote themselves in blogs. You’ll notice to the right we sell ads on Idealog and our CommonMedia sites using the service. Basically, we found that customizing the ad content to the site we were advertising on wasn’t enough. We needed something catchy, unique and at times – in your face.